Social Media Manager

Job Locations US-AZ-Phoenix
Type
Full Time
Property
RPM - Phoenix AZ

Overview

Looking for something different? We ARE that something different at RPM Living.

Dynamic and fast growth culture and multiple nationwide opportunities let YOU shape your future with us. Top industry pay and benefits, best industry practices, career training and education, people-first focus...we show you the way to success.

 

The position: We are looking for a Social Media Manager to support our various properties in their organic social media efforts. Your responsibilities will include planning, implementing and monitoring social media strategy for multiple properties to increase brand awareness, promote listings, generate leads, track online marketing trends, collect and analyze data, and develop campaign strategies. 

Responsibilities

  • Oversee the planning, strategizing, and scheduling of content for multiple property social accounts (across several social media platforms – e.g., Facebook, Instagram, Google) that align with operational goals and brand voice.

  • Create and curate visually appealing content, such as property photos and videos to promote amenities and lifestyle on various social media platforms.

  • Write fun, engaging copy and captions that align with each property’s unique brand and voice. 

  • Collaborate with Operations, Onsite teams, and Marketing teams to ensure consistency in branding and messaging.

  • Work cross-functionally with our Corporate Marketing team to promote corporate initiatives, campaigns, and messages via our property social accounts. 

  • Monitor social media metrics and adjust strategy accordingly to optimize engagement and lead generation.

  • Stay up to date with current technologies and trends in social media, design tools, and applications. 

  • Manage relationships with external vendors and service providers involved in social media activities, including scheduling meetings, reviewing deliverables, and ensuring alignment with company objectives.

  • Develop comprehensive resources and materials to support social media efforts, including best practice guides, training modules, and communication templates.

  • Acquire in-depth knowledge of Meta Business Suite, encompassing its tools and features for overseeing Facebook Pages and Instagram profiles.

  • Collaboration with the Reputation Management Team on cross-over initiatives and campaign planning, strategizing, execution and analysis. 

Qualifications

Education & Experience:

  • Bachelor’s degree in communications, Marketing, or related field.

  • Proven experience as a social media manager or similar, preferably in the multifamily/real estate industry.

  • Ability to quickly adopt multiple brand voices and aesthetics through visual elements and written components. 

  • Experience managing multiple social media accounts for multiple brands at once.

  • Understanding of digital marketing metrics. 

  • Experience with design tools like Canva or Adobe Photoshop. 

  • Excellent written and verbal communication skills.

  • Strong attention to detail and ability to multitask. 

  • Ability to work independently and as part of a team. 

Physical Requirements:

  • May be required to sit or stand for extended periods of time
  • Must be able to read documents, computer screens and data
  • Must be able to hear and understand verbal communications in person and over the phone or computer
  • May occasionally be required to lift or carry items such as files or office supplies weighing up to 15 pounds
  • Must be able to operate a computer, keyboard, mouse and other office equipment

Work Environment:

  • This is a hybrid role, requiring the associate to work in one of our corporate or regional offices 3 days per week.
  • The office is an open setting which may include bright lights, constant noises and distractions.

Employment with RPM Living is contingent upon successful completion of a background check and possessing a valid driver’s license.

 

RPM Living is an Equal Opportunity Employer. 

 

Company Information

Join RPM Living and experience exceptional benefits designed to enhance your life.

  • Weekly pay for all associates working onsite at an apartment community
  • Comprehensive healthcare coverage available for all full-time, regular associates 
  • Employer-paid employee assistance, mental health, and wellness programs
  • Ancillary benefits including critical illness, hospital indemnity, and accident insurance
  • 401(k) with robust company match 
  • Opportunities for professional development, career growth, and role-based learning plans
  • Diversity, Equity, Inclusion and Belonging (DEIB) and multiple Employee Resource Groups (ERG)
  • Paid time off plus floating holidays and volunteer days
  • Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts)

 

Employment with RPM Living is contingent upon successful completion of a background check as local and federal state requires, and possession of a valid driver's license.

 

RPM Living participates in E-Verify. For more information, see the E-Verify Participation Poster and the Right to Work Poster.

 

RPM Living is an Equal Opportunity Employer.

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